Arjun Kapoor’s sister Anshula Kapoor launches an online fundraiser medium ‘Fankind’, Alia Bhatt, and Varun Dhawan comes out in support.
Anshula Kapoor has launched an amazing charity venture called ‘Fankind’. The online fundraising platform brings together fans, celebrities, and charities by allowing fans to experience a fun activity with their favourite celebrity.
Anshula took to her social media profile to announce the launch. She explained about the venture on Fankind’s official profile as well as in a video.
View this post on Instagram
Aaaaahhh I am SO EXCITED to share my first venture @fankindofficial with you!!! Fankind is a fundraising platform where we curate awesome celebrity experiences – a chance for you to do fun things with and hang out with your favorite celebrities – while helping raise money for charities. I hope you show it the same kind of love you’ve always showered me with! ❤️ Our first campaign opens for donations super soon! Check out our website to know more – fankind.org (link in bio) #Fankind #ComeJoinTheMagic
According to a report by Economic Times, Anshula said, “With each experience, our aim is to be able to raise the goal amount of funding required by the NGO, to ensure that the defined micro-campaign can be implemented comprehensively and successfully. At the same time, we want to be able to deliver magical memories to the fan and make their entire journey with the celebrity as special as possible. Currently, we are looking forward to working with more than 30 charities in the first year. It would be a big win for Fankind if we can take even a little bit of the pressure of fundraising away from the NGOs and help them better channelize their energy into doing good work and creating a positive change. The ultimate goal is to make people more open to the idea of philanthropy. In the colloquial sense, we make philanthropy cool.’’
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